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Ireland + Hall Communications is now PR Agency of Record



Ireland + Hall Communications Inc., a leading boutique public relations and communications agency with over 14 years of experience in the entertainment and lifestyle sector, has announced the that it has signed with global film and television studio Breakthrough Entertainment as its Agency of Record (AOR).


Breakthrough Entertainment is the force behind the recent film revival of L. M. Montgomery’s Anne of Green Gables as well as the indie horror movie sensation Bite; which recently had a theatrical release in select theaters across the U.S.  As a leading producer and distributor of premium, factual and kids TV, digital and film content, Breakthrough Entertainment has partnered with Ireland + Hall Communications in order to provide strategic communications and marketing consultation for the Breakthrough brand to support worldwide sales, acquisitions and support their flourishing alternative content slate coming out of their New York office.


“As we continue to expand on our portfolio, we are beyond excited that we are given the opportunity to work with a Canadian-based entertainment company with such an extensive global footprint,” says Lowell Hall, Co-Founder, Ireland + Hall Communications Inc.


“We are incredibly happy to have Ireland + Hall Communications as our agency of record. We are impressed with their holistic approach to PR that takes into account all areas of our business to develop an all-encompassing communication, marketing and business development strategy,” says Nat Abraham, Partner, President at Breakthrough Entertainment.


In addition to Breakthrough Entertainment, Ireland + Hall Communications and formerly as Metropolis Agencies has represented a number of other Canadian arts and entertainment brands including; Take Action Films, Juice Worldwide, Peach Arch Entertainment, Mystic Drumz, Kaboom, Bandai, TLN, Vision TV, and Dominican Republic Film Festival.


About Ireland + Hall Communications Inc.


Founded by Shauna Ireland and Lowell Hall, Ireland + Hall Communications Inc. is a leading boutique public relations and communications agency based in Toronto. A full-service agency, Ireland + Hall offers integrated marketing communications services that include brand development, strategic public relations, event management, and digital and social media coverage.


The agency works with a broad spectrum of consumer, health and wellness, entertainment, and lifestyle clients. Ireland + Hall has partner agencies – and consultancies – in Calgary, Montreal, Vancouver, New York, Los Angeles and New Delhi. For more information, please visit www.irelandandhall.com.


About Breakthrough Entertainment


Breakthrough Entertainment Inc. is an award winning producer and distributor of premium content for worldwide audiences. The entertainment studio’s operations include the development and distribution of feature films, television and digital content; international co-productions and production services. Breakthrough’s digital media division ranks amongst the industry’s most respected producers of high quality interactive entertainment on mobile and online platforms.

Established over 30 years ago, Breakthrough’s library now boasts over 40 feature films and 4000 television episodes which air on major networks and digital channels across the globe. The studio has been recognized with international awards including numerous Geminis, Canadian Screen Awards, and Canadian Comedy Awards.

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