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Sesame Workshop India (SWI) launched the ambitious “Learn to Read Campaign” on International Literacy Day, September 8, 2016. With the commencement of the campaign the organization aims to reach 6000 children of Grade 1 with engaging educational tools which can help improve their reading, listening and speaking skills. Sesame Workshop India targets to raise INR 15, 00,000 to reach children studying in 100 government schools of Delhi and train 100 teachers. Supporters can log on to https://www.bitgiving.com/learntoread , an online crowdfunding platform, and be a part of the campaign by donating as low as INR 250. The recent report released as part of the Delhi Government’s initiative, Chunauti 2018, re-affirms that improving the quality of preschool and early primary education has to be on a war footing if we want to ensure that this generation grows-up with the requisite 21st century skills. In the light of the survey results, Sesame Workshop India (SWI) takes this step to make

Sesame Workshop India (SWI), from the globally acclaimed Sesame Workshop- one of the leaders in the space of early childhood education and care ,  launches its parenting website –  SESAME STREET INDIA EXCHANGE . The online platform is a storehouse of information related to all aspects of parenting and offers insights and support to parents of kids aged 0-8 years, with an objective to guide them towards their kids’ holistic development. There is lots for young parents to catch on the website ranging from DIY activities to toolkits to engage their kid. So if you’re a parent wondering how to travel with your young kid or how your kid’s first day at school would be or how you’ll leave your kid behind while you work in the office, log on to  www.sesamestreetindia.org  and take inspiration from strategies adopted by other parents for dealing with their daily parenting highs and lows. The early years (0-6 years) are the most critical period of learning for kids. A wide body of research

Ireland + Hall Communications Inc., a leading boutique public relations and communications agency with over 14 years of experience in the entertainment and lifestyle sector, has announced the that it has signed with global film and television studio Breakthrough Entertainment as its Agency of Record (AOR). Breakthrough Entertainment is the force behind the recent film revival of L. M. Montgomery’s Anne of Green Gables as well as the indie horror movie sensation Bite; which recently had a theatrical release in select theaters across the U.S.  As a leading producer and distributor of premium, factual and kids TV, digital and film content, Breakthrough Entertainment has partnered with Ireland + Hall Communications in order to provide strategic communications and marketing consultation for the Breakthrough brand to support worldwide sales, acquisitions and support their flourishing alternative content slate coming out of their New York office. “As we continue to expand on o

It’s the First time in the history of any pageant, where a workshop on Women Safety & Street Survival was held for the finalists of Mrs Delhi NCR 2015.   Presented by Bombay Jewellers and Conceptualised by Gurgaon Glamour & Priceless Possessions, Mrs Delhi  NCR 2015 is a unique pageant to acknowledge the Courage, Compassion & Charisma of a married woman. “On one hand more and more women are stepping out of boundaries of home which is truly empowering but on the other hand due to centuries of conditioning they are not trained to take on the psychological and physical aggression on the street, workplace etc.  Through Mrs Delhi NCR’s platform, we wish to spread awareness as well as empower them’’, said   Poonam Kumar, Director, Priceless Possessions. The finalists had an action-packed session on Rape Prevention using Street Fight techniques (used by Israeli, US and Indian army) by Street Level Awareness Program (SLAP)”.  In SLAP's 'Women Safety & St

In India, women empowerment has different connotations. In rural India it is quite different compared to the urban areas. The socio-economic empowerment of women is a prerequisite for development of the society. Cairn India identifies and understands the importance of skill development and access to employment opportunities. It is committed to enhance the social status of rural women in its operational areas. The company has been consistently working towards initiating programmes for regular mentoring and creating opportunities for their overall socio-economic enhancement. In alignment with the government’s Skill India initiative The Cairn Enterprise Centre (CEC) provided skill training, career counselling and linkage to employment opportunities to over 12,000 youth including women since 2007. Barmer District with its low literacy rate, lack of quality education and poor community awareness are contributing to unemployment, poor health and low income in the region. While Cairn In

Vanesa Group, a trusted and reliable company in Indian Personal Care segment, has partnered with Cartoon Network Enterprises (CNE), the licensing and merchandising arm of media conglomerate Turner International India Pvt. Ltd., to launch a range of ‘DENVER Superman’ deodorants for the first time in India .   Launched at a press event in New Delhi , the DENVER Superman deodorants come in two unique variants - Power & Strength. Priced at Rs. 250, the products will be available in stores across India .  The DENVER Superman Power deodorant has an intense yet soothing, masculine yet gentle fragrance imbibing the characteristics of Superman. It is a magnetically attractive fragrance which is fresh with a sensual blend of sparkling grapefruit and orange.  This power fragrance is epitome of grace and has a dominating presence. The DENVER Superman Strength deodorant is a woody aromatic fragrance. It aims at ambitious young men who realizes their aspiration and strives for new

On the Occasion of International women's day Shakseeyat Magazine organised an event for the women achievers who have done a tremendous work in their profession & are great inspiration for the society. This year's award ceremony was focused on the cause of "Saving the girl child and abolishing female foeticide". Singer Sagarika Deb graced the occasion with her mesmerizing performance at the starting and ending of the award show. Sagarika's rendition of the song 'O Ri Chiraiya' based on saving a girl child was highly appreciated by everyone. This year  "14 Diamonds" of our country from different fields of work were selected to be honoured for their hard work & achievements. The awardees were honored by Renowned Film & TV Actor, Anupam Shyam Ojha, Sant Kumar Chaudhary (Chairman, Shankara Group of Institution), Arpita Bansal (Founder & President KK Memorial Trust), Mr. Tushar Kumar (Chairman & Managing Di

With the roaring success of the first two editions of 92.7 BIG FM’s Benadryl BIG Golden Voice, the third season is all set to start with a bang. The nation-wide initiative that aimed at discovering hidden talent from nooks and corners of the country will now provide aspiring singers and music enthusiasts around the world the opportunity to earn their break in Bollywood alongside popular music director, singer and composer as well as the face of the initiative, Shankar Mahadevan. Speaking on this association, Shankar Mahadevan said, “It is amazing that India has such vast talent and initiatives like Benadryl Big Golden Voice bring out the raw singing talent from the nook and corner of the country. This year it is only getting bigger and it will be a delight to hear some of the extra-ordinary voices from across boundaries and judge them. It is a truly amazing effort by 92.7 BIG FM and I wish them all the best.” With the Benadryl BIG Golden Voice Season 3, the proper

Designer Pawan Sachdeva, a well known global brand for Menswear, is all set to redefine Corporate dressing with his new line of Semi-formals, smart casuals & accessories for the modern man, called “Impressive Dressing”. “An Urban, young and fashion savvy man need not lose his identity while at work, rather he needs to enhance his image by being smartly and fashionably dressed.  Impressive Dressing is the new age dressing for a Corporate man which comprises  an array of Semi-formals and Smart Casuals with a plethora of accessories for a more innovative and experimental dressing and to create your own personal style statement”, says Pawan. “Semi-formal dressing is no more restricted to Friday Dressing, it’s entered the Board Rooms.  A Semi-formal look  is both cool and classy. For eg., you can pair your navy blazer with a printed trouser, pair a polo shirt with khaki pants, cotton jacket, pantsuits with pocket squares, a smart vest with formal pants and linen blazers i

CLUB BW invited FDCI Designers Poonam Dubey & Shantanu Singh to showcase their Summer Fashion Collection at the Club’s Pink Stilettos Fashion Nights.  While Designer Poonam Dubey’s Summer Collection is a mesmerizing example of westernization of Indian fashion & traditions, Shantanu’s collection speaks of western cuts in Indian colours. Appreciating the collection and congratulating the Designers were Aditya Dasta, Shivani Shawla, Anjali Khanna,  Sylvie, Deepika Krishna, Sonia Malhotra, Amitabh & Swati Srivastava, Akshat & Shilpa Wahal, Pavan Suri, Juhi Krishnani, Raveena Verma, among others. 

Party on your mind and rains playing spoilsport? There’s only one way to get over the monsoon blues. Step into Hard Rock Cafe and let the month-long Latin Fiesta from August 7 till September 6,lift your spirits with foot-tapping music, crafted tequila cocktails and delicious Latin American food. On the celebration, Vikram Varma, AVP- Marketing for JSM Corporation, the master franchisee for Hard Rock Cafe in India says, “Tequila is a growing trend, people have discovered there’s a lot more to tequila than what we drank when we were 18, it’s such a versatile liquor category. Add to the delicious Latin cuisine and we have a celebration. There is no denying that Latinos know how to party and we are encouraging people to head to our venues to party just like them”. So, here’s how we have planned it for you. First up, peppy Latino music that will not only soothe frayed nerves, but also make you shake a leg to the beats of Shakira’s Whenever, Wherever, Carlos Santana’s Jingo,

Ethnic Knot, Kolkata based couture designer label for women  is being launched in the Capital. Combining the marketing prowess of Anil Sonthalia with the creative young talent of Designer Jyoti Sharma, Ethnic Knot, as the name rings familial feelings, is about a collection of ensembles that is as pristine as it is euphoric. “Weddings, as rightfully said, are made in heaven, but how to make each wedding more momentous than the other is probably the niche of Ethnic Knot. The endeavour has been to address specific needs of the “Bride” and then create a custom-tailored solution that keeps most jaws hanging in absolute delight. Needless to say, that we add that little magic which takes each wedding a notch above, creating benchmarks which are the dreams of the best and the brightest of designers. What makes Ethnic Knot stand apart is their exotic designs partnered by sartorial excellence that leaves beholders simply awestruck”, says Jyoti. “We have mastered the art of Zardos

  The hunt for the Benadryl BIG Golden Voice Season 3 is on, full swing. As the talent hunt show forayed into its city finale round, the competition amongst contestants showcased an array of talent present in every nook and corner of the city. With the promise of getting bigger and better with every season and every round, the Benadryl BIG Golden Voice Season 3 today announced Alankar Mahtolia as the winner from Delhi. Following the auditions round, five finalists were chosen from Delhi out of which Alankar Mahtolia was selected as the winner of the city finale round. A contender to the bigger reward, he/she has already battled participants in abundance and will now compete with eleven other finalists from across the country to win the coveted title of the ‘Benadryl BIG Golden Voice’. The event witnessed an array of singers showcasing their singing talent as popular artist Kamal Khan along with the immensely talented Pakistani band Raeth judged contestants and mentored th

  92.7 BIG FM’s ‘The Breakfast Show’ jock, RJ Siddharth, was pronounced as Mumbai’s No. 1 Radio Jockey last year according to reports by Radio Audience Measurement (RAM). Providing fascinating trivia and never-heard-before stories to movie enthusiasts in Mumbai, RJ Siddharth through the unique content of his show took listeners back to the timeless era of Indian cinema. Following its success, the undisputed No. 1 radio show in Mumbai kicked-off in Delhi on April 6 th  2015 mesmerising listeners in the capital every day from  Monday  to Saturday,  7AM - 10AM . Between this time, RJ Siddharth, a credible voice and a treasure trove of Bollywood’s most fascinating trivia, will join celebrity RJ Richa Anirudh who with her vast journalism expertise will be addressing Delhi city issues to find a solution and create impact in the capital of India. As RJ Siddharth talks about the retro age of Hindi Cinema, he also seamlessly synchronizes the gap between legendary artists from th